The alveolar ejective is a type of consonantal sound, usually described as voiceless, being pronounced with a glottalic egressive airstream. In the International Phonetic Alphabet, ejectives are indicated with a "modifier letter apostrophe" ⟨ʼ⟩, as in this article. A reversed apostrophe is sometimes used to represent light aspiration, as in Armenian linguistics ⟨p‘ t‘ k‘⟩; this usage is obsolete in the IPA. In other transcription traditions, the apostrophe represents palatalization: ⟨pʼ⟩ = IPA ⟨pʲ⟩. In some Americanist traditions, an apostrophe indicates weak ejection and an exclamation mark strong ejection: ⟨k̓ , k!⟩. In the IPA, the distinction might be written ⟨kʼ, kʼʼ⟩, but it seems that no language distinguishes degrees of ejection.
In alphabets using the Latin script, an IPA-like apostrophe for ejective consonants is common. However, there are other conventions. In Hausa, the hooked letter ƙ is used for /kʼ/. In Zulu and Xhosa, whose ejection is variable between speakers, plain consonant letters are used: p t k ts tsh kr for /pʼ tʼ kʼ tsʼ tʃʼ kxʼ/. In some conventions for Haida and Hadza, double letters are used: tt kk qq ttl tts for /tʼ kʼ qʼ tɬʼ tsʼ/ (Haida) and zz jj dl gg for /tsʼ tʃʼ cʼ kxʼ/ (Hadza).