Gregg Alexander

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Gregg Alexander
Birth nameGregory Aiuto
Also known as
  • Alex Ander
  • Cessyl Orchestra
Born (1970-05-04) May 4, 1970 (age 50)[1]
OriginGrosse Pointe, Michigan, U.S.[1]
GenresAlternative rock, power pop
Occupation(s)Singer-songwriter, producer, musician
InstrumentsVocals, guitar, keyboards, drums, bass
Years active1989–present
LabelsA&M, Epic, MCA, EMI, Warner-Chappell
Associated actsNew Radicals, Danielle Brisebois, Rick Nowels

Gregg Alexander (born Gregory Aiuto; May 4, 1970)[1] is an American singer-songwriter and producer, best known as the frontman of the New Radicals, who produced and co-wrote the international hit "You Get What You Give" in late 1998. In the late 1980s and early 1990s, he recorded two solo albums, Michigan Rain and Intoxifornication. He dissolved the New Radicals in 1999 to focus on production and songwriting work, winning a Grammy Award for the song "The Game of Love" in 2003.[1] He later co-penned songs for the film Begin Again, including "Lost Stars", which was nominated for an Academy Award for Best Original Song.

Early life and career[edit]

Gregg Alexander was born in Grosse Pointe, Michigan, United States,[1] and raised in a conservative Jehovah's Witness household. He received his first guitar at the age of 12 and taught himself to play several instruments. Along with his sister, Caroline, they'd play the piano and Gregg would compose songs. At age 14, Gregg joined the band The Circus, with classmates George Snow and John Mabarak, along with Gregg's older brother, Stephen Aiuto. They played the 1984 high school "battle of the bands," competing against John Lowery (John 5). By the age of 16, he had signed his first recording contract with A&M after playing his demo tapes to producer Rick Nowels. He released his debut album Michigan Rain in 1989 at the age of 19 to little notice. In 1992, he signed to Epic and released Intoxifornication, which consisted largely of re-released songs from Michigan Rain, and was again ignored.

In the mid-1990s, Alexander busked in Tompkins Square Park and Central Park.[citation needed]

New Radicals[edit]

In 1997, Alexander formed the New Radicals, a revolving-door band with no permanent members other than Alexander and long-term collaborator Danielle Brisebois. They released the album Maybe You've Been Brainwashed Too in October 1998, which went on to sell more than one million copies. The single "You Get What You Give" was released that autumn and was an international hit.[1]

It was not long after the New Radicals' success that Alexander became tired of the constant media attention and exhausting touring schedule. In July 1999, "Someday We'll Know" was announced as the band's second single, Several days later, Alexander announced he was disbanding the New Radicals to focus on production work.[1] He said that "the fatigue of traveling and getting three hours sleep in a different hotel every night to do boring 'hanging and schmoozing' with radio and retail people is definitely not for me." Despite disagreements with MCA, Alexander finally agreed to shoot a video for "Someday We'll Know." But with the band then defunct, the song got little attention and the New Radicals became known as a one-hit wonder.

Post-New Radicals[edit]

Since disbanding the group in the summer of 1999, Alexander has written and produced songs for many artists, including Ronan Keating (e.g. co-producing and co-writing the album Destination), Sophie Ellis-Bextor, Enrique Iglesias, Texas, Geri Halliwell, Melanie C, Mónica Naranjo, Rod Stewart, Hanson and fellow ex-New Radical Danielle Brisebois.[1] Most noteworthy was the song "The Game of Love" by Santana and Michelle Branch, which earned Alexander a Grammy Award for Best Pop Collaboration with Vocals at the 45th Annual Grammy Awards.[1]

AllMusic's Stephen Thomas Erlewine described Alexander as "the catchiest, smartest professional mainstream pop songwriter of the early 2000s."[2]

In 2004, a new Alexander track, "A Love Like That," was released uncredited on the Internet. It was suspected to be a New Radicals outtake, as parts of the lyrics were found in the booklet for Maybe You've Been Brainwashed Too.[citation needed]

Alexander collaborated with Hanson, co-writing the song "Lost Without Each Other," which was included on Hanson's 2004 album, Underneath. [3]

A new song entitled "Why Can't We Make Things Work" written by Alexander (and Rick Nowels) was released by Any Dream Will Do winner Lee Mead in November 2007, on his self-titled album.

In 2010, Boyzone released the single "Love Is a Hurricane,"[4] written by Gregg Alexander and Danielle Brisebois.

Alexander co-wrote and co-produced the music for the musical romance-drama film Begin Again, along with long-time collaborators Danielle Brisebois and Rick Nowels, as well as Nick Lashley. Their song "Lost Stars," written for the film, was nominated for Best Original Song at the 2015 Academy Awards.

On November 4, 2014, Alexander appeared and performed publicly for the first time in 15 years at the Hollywood Music in Media Awards, singing "Lost Stars."[5]

Alexander assisted with production of The Struts' reissued album, Everybody Wants. He co-wrote two songs on the album: "The Ol' Switcheroo" and "Put Your Money on Me."[citation needed]

Alexander co-wrote and provided backup vocals for Spencer Ludwig's 2016 single, "Right Into U." He has also co-written the Kaiser Chiefs' 2019 song "The Only Ones," alongside Nick Lashley and Rick Nowels.



Weezer frontman Rivers Cuomo released a cover of Alexander's song "The World We Love So Much" on his 2007 release Alone: The Home Recordings of Rivers Cuomo.[citation needed]


For Gregg Alexander's releases with the New Radicals, see New Radicals' discography



  • "In the Neighborhood" (1989)
  • "Smokin' in Bed" (1992)
  • "The Truth" (1992)



  1. ^ a b c d e f g h i Andrew Leahey (May 4, 1970). "Gregg Alexander | Biography". AllMusic. Retrieved May 9, 2014.
  2. ^ "Reason Review". Allmusic. Retrieved October 19, 2006.
  3. ^ "Lost Without Each Other Australian release - HANSON.NET". Retrieved 2019-02-11.
  4. ^ "Archived copy". Archived from the original on February 21, 2012. Retrieved June 6, 2010.CS1 maint: archived copy as title (link)
  5. ^ Scott Feinberg: "Hollywood Music in Media Awards: Gregg Alexander Performs, Glen Campbell Feted" The Hollywood Reporter, November 5, 2014
  6. ^ John Bush (November 25, 2003). "7 – Enrique Iglesias | Songs, Reviews, Credits, Awards". AllMusic. Retrieved May 9, 2014.

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